Brand Index Methodology
The Morning Consult Brand Index is an indicator of brand strength among consumers. Each Fortune 500 company receives a score based on a ratio of favorable to unfavorable impressions among U.S. adults and its overall favorability. This ensures that a score takes into account how well-liked a company is among people who have an opinion of it without penalizing companies that are not consumer-facing.
Morning Consult polls thousands of adults across the country each week. The surveys are conducted online using large, established online survey vendors. The data is weighted to approximate a nationally representative sample based on age, race/ethnicity, gender, educational attainment, region, annual household income, home ownership status and marital status.
Transparency is fundamental at this consultancy: At monthly State of the Office meetings, managers answer questions on the spot via “Ask Me Anything” or “Elephant in the Room.” Informal meals and fireside chats give employees the chance to interact with higher-ups. And there’s no executive suite here: Senior leadership sits in an open workspace called “the pit.”
Read Great Place to Work review here.
Rank last year
54
Years on list
4
HQ location
Seattle
Employees
5,536
Job openings (as of February 2019)
1,763
Industry
Professional Services
Revenue, 2018 or most recent year ($M)
-
Year founded
1993
Type of organization
Private
Number of work sites
23
Website
SPONSOR CENTER
| % Minorities | 28% | |
| % African-American/Black | 3% | |
| % Asian | 18% | |
| % Caucasian/White | 66% | |
| % Hispanic/Latino | 4% | |
| % Native American/Alaska Native | - | |
| % Native Hawaiian/Pacific Islander | - | |
| % Two or more races | 3% | |
| % Unknown ethnicity | 6% |
| General PTO | 26 | |
| # Sick days | 19 |
| Most common job (for salaried employee) | Consultant | |
| Avg. base pay (salaried) | $120,607 | |
| Avg. extra compensation (salaried) | $8,640 | |
| Total pay for most common job (salaried) | $129,247 |
| Full-time and part-time job growth | 25% | |
| # of job applicants | 28,158 | |
| Avg. # of applicants per opening | 16 | |
| # New graduates hired | 46 |
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