Following Barbie's lead, Ken now has different skin tones and body types.
A year after Mattel gave Barbie different body types, the company has introduced a new line of Ken dolls that come in different skin tones, with new hairstyles and bodies — including a man bun and a dad bod.
“By continuing to expand our product line, we are redefining what a Barbie or Ken doll looks like to this generation,” Barbie senior vice president and general manager Lisa McKnight said in a statement. “Evolving Ken was a natural evolution for the brand and allows girls to further personalize the role they want him to play in Barbie’s world.”
Prior to the new iteration of Ken dolls, Barbie’s plastic beau typically sported blonde hair, blue eyes and a chiseled figure. Revamped Ken comes, in one case, with a man bun, while another sports a dad bod.
Mattel also announced that it was introducing 25 additional “diverse Barbie dolls.”