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Satya Nadella, Microsoft chief executive officer. Photograph by Patrick T. Fallon—Bloomberg via Getty Images

Here Are the Most “Just” Companies in America

Nov 30, 2016

Microsoft has been doing more good for the world than you thought, apparently. So has Pepsi.

At least that the conclusion of a new firm that was launched by hedge fund Titan Paul Tudor Jones. On Wednesday, Jones' new first Just Capital announced its first ever list of the most just companies in America. Microsoft (msft) is on the list, as is car company Ford (f), money management firm Legg Mason (lm), appliance maker Whirlpool (whr), hotel chain Marriott (mar), Google owner Alphabet (googl), and telephone company AT&T (t).

Last year, Fortune was the first to write a profile of Paul Tudor Jones and his new venture into socially responsible investing.

To put his plan into action, Jones earlier this year created a nonprofit called Just Capital—inspired by the title of Chopra’s Columbia course. The mission is to research what makes people like or dislike corporations and then to create an annual list—which will debut in the fall of 2016—tentatively called the Just 1000. “We want to give the American public a voice where it’s never had a voice,” says Jones. “It’s going to be crystal clear and unbiased and without prejudice. And it’s going to drive corporate behavior.”

The list is by industry and not ranked. In a talk last month, Jones said what companies are considered "just" is based on a number of factors determined by survey of 55,000 America. But Jones says the biggest factor is whether companies treat their employees fairly and pay a living wage.

Still, some will question some of the names on the list. Pepsi, for instance, has been critisized for its sugar products, and it's fight against soda and other so-called sin taxes. AT&T, like many phone and cable companies, are constantly the subject of consumer ire. The backlash against the company is in part what caused Donald Trump when he was a candidate to say that he would block the company's recently announed deal to buy media company Time Warner.

Here's the complete list:

  • Aerospace & Defense: Rockwell Collins
  • Automobile & Components: Ford Motor
  • Banks: SVB Financial
  • Capital Goods: Fluor
  • Capital Markets: Legg Mason
  • Chemicals: Eastman Chemical
  • Commercial & Professional Services: Verisk Analytics
  • Consumer & Diversified Finance: American Express
  • Consumer Durables & Apparel: Whirlpool
  • Consumer Services: Marriott International
  • Energy Equipment & Services: Oceaneering International
  • Food & Staples Retailing: Sysco
  • Food, Beverage, & Tobacco: PepsiCo
  • Healthcare Equipment & Services: Varian Medical Systems
  • Healthcare Providers & Services: Humana
  • Household & Personal Products: Colgate-Palmolive
  • Insurance: XL Group
  • Internet Software & Services: Alphabet
  • Information Technology Services: Accenture
  • Machinery: Cummins
  • Materials: Freeport-McMoRan
  • Media: Discovery Communications
  • Oil, Gas, & Consumable Fuels: Pioneer Natural Resources
  • Pharmaceuticals, Biotechnology & Life Sciences: Amgen
  • Real Estate: Jones Lang LaSalle
  • Retailing: CarMax
  • Semiconductors & Semiconductor Equipment: NVIDIA
  • Software: Microsoft
  • Technology Hardware & Equipment: F5 Networks
  • Telecommunications: AT&T
  • Transportation: Southwest Airlines
  • Utilities: Exelon
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