Apple: The Carl Icahn effect by Philip Elmer-DeWitt @FortuneMagazine August 13, 2013, 7:04 PM EST E-mail Tweet Facebook Google Plus Linkedin Share icons FORTUNE — If there were such a thing as a empty Over-the-Counter calories, this is what they would look like. At 2:21 p.m. Tuesday someone using the Twitter account @Carl_C_Icahn — presumably the corporate raider/hedge fund manager himself — issued the first of a pair of tweets: That was followed four minutes later by this: Apple’s AAPL shares, which had been trading at $475.77, did what stocks do when Icahn buys them. They went vertical, gaining nearly $9 in less than 3 minutes. By 3:35 p.m. they had touched $494.66. For those keeping track, that’s a gain in market value of $17 billion in just over an hour. In a statement to Fortune, an Apple spokesman confirmed that Icahn had been in touch. “We appreciate the interest and investment of all our shareholders. Tim had a very positive conversation with Mr. Icahn today.” How many shares Icahn purchased, and what he plans to do with them — besides watch their price rise just because he tweeted about them — remains for now a mystery. Apple closed at $489.57, their highest price since Jan. 23, having gained $22.21 (4.75%) for the day.