In a tough economy with vocal investors, how easy is it to go green?
Each Fortune conference — from Brainstorm Green, Brainstorm Tech, to the Most Powerful Women Summit, and the Global Forum — yields fascinating conversations with the best and brightest minds in business.
Fortune wants to make it even easier for you to eavesdrop. The Fortune Brainstorm podcast is a weekly show that features recorded conversations from Fortune’s live events.
Brainstorm Green 2013 wrapped up on Wednesday, so we have fresh audio from the conference. Today’s podcast focuses on a town hall- style talk given by Procter & Gamble PG CEO Bob McDonald, who was presenting some of his company’s sustainable products, such as a concentrated version of Tide laundry detergent meant for cold water.
But how much do companies really care about sustainability? We talk to Fortune managing editor Andy Serwer and P&G’s vice president of global sustainability Len Sauers to try to get some answers. In a tough economy with vocal investors, how easy is it to go green?
Or stick the podcast’s RSS feed into your favorite podcast app: http://fortunebrainstormpodcast.libsyn.com/rss.