Another kind of Apple genius
If anyone on Apple’s current executive bench deserves credit for the company’s long line of successful products, it’s Jonathan, or “Jony,” Ive. Since joining Apple in 1992, Ive’s unmistakably clean, minimalist designs have been the stuff customers lust after and competitors emulate, from those first pastel-colored all-in-one iMacs to more recently, the 7.9-inch-sized iPad minis.
In an expanded role announced earlier this week, Ive, 45, will steer the design of Apple’s human interfaces. “His incredible design aesthetic has been the driving force behind the look and feel of Apple’s products for more than a decade,” the company explained in a statement. Here are 21 reminders why his work remains untouchable.
Apple Mighty Mouse
Power Mac G4 Cube
MacBook Pro Retina
When Apple introduced the Retina Display for the first time on the iPhone 4, critics applauded it for unprecedented clarity. So the company did it again, this time with a 15-inch notebook that weighed lighter than ever. Months after its launch, the first MacBook Pro Retina model remains the sharpest notebook on the market with a maximum 2,880 x 1,800 resolution.
Apple had once tried to enter the tablet market with its failed Newton line, but with the first iPad, it nailed a design reminiscent of the iPhone, only of course, larger: a bright and responsive 9.7-inch glass touchscreen display and a gradually-sloped aluminum backing. Best of all, it weighed just 1.5 lbs.
Apple’s PowerBook G4 wasn’t the company’s first portable computer — that title goes to the ill-fated Macintosh Portable in 1989 — but the 12-inch and 17-inch PowerBooks with PowerPC G4 processors in 2003 made waves for their sleek looks. Indeed, at 6.8 lbs., the 17-inch version was the lightest of its kind at the time.