FORTUNE — “Apple symbolizes the best of American Big Business,” writes Hannah Beech in this week’s issue of
, “its innovative drive, its stylish flair, its advertising acumen.”
Beech, Time‘s Beijing bureau chief, does a nice job weaving together the strands of a complex story, much of which will be familiar to Apple (AAPL) investors but to which she adds some on-the-ground-in-Chengdu reporting and a few details we hadn’t seen before — such as the fact that Apple logos have begun to appear not just on fake Apple stores and fake iPhones (including an iPhone 5 that don’t yet exist), but also on nearly 700 Apple-branded gas stoves.
It’s the cover story on Time‘s International editions, available free for subscribers here and for purchase in Apple’s iBookstore under a new arrangement between Time Inc. (TWC) and Apple two years in the making. See here.
It’s also available in the domestic edition — but inside the magazine, where it runs behind a cover story about the history of the American Dream written, ironically, by the former editor of Newsweek.