Among the major vendors, Samsung captured 26%, HTC took 1%, and the rest lost money
Apple is in roughly the same position it was last quarter, with an 8.8% share of the market in terms of units shipped (according to IDC) and a share of profits (according to Dediu) down two percentage points to 73%.
Samsung, riding the Google GOOG Android juggernaut, grew its market share (by units shipped) to 23.5%, up 35.4% year over year, and its share of the profits to 26%.
Remember: We’re talking about all mobile phones, not just smartphones. And the entire worldwide market, not just the U.S.
In a separate chart, Dediu makes the point that these changes are taking place against the backdrop of a global handset market that is exploding, generating $14.4 billion in profits for the eight largest vendors last quarter, up from $5.3 billion in the same quarter two years earlier.
“Seen this way,” he writes, “the story isn’t so much that Apple ‘took the profits from the incumbents.’ Rather, it’s that Apple created a vast new pool of profits.”
Dediu also looks at the disruption underway at the other end of the market — the so-called feature phones — where the major vendors are losing ground to legions of low-cost manufacturers churning out unlicensed “white label” knockoffs.
Nokia in particular seems to be getting squeezed from both sides.