Google’s monetary exchange service, temporary sidelined, is poised to make a comeback as the exchange for the Chrome Web Store.
Google’s Chrome project(s) are about getting people to do things on the web in a browser (as opposed to say an app). One of the bigger aspects of this strategy is Google’s intent to create a kind of App Store for Web developers, which allows them to both make some money and promote their products.
That is what the Chrome store is all about. Google’s ChromeOS will leverage the websites in the Chrome Web Store to make a more fulfilling experience (since it is entirely web based). Although you’ll only be able to make purchases in the Chrome browser, the Apps should work in any HTML5-compliant browser.
Here’s a refresher on the Chrome Store from Google I/O earlier this year:
So how will developers and Google make money on these applications? It appears that Google has implemented their Checkout payment processing system as the only way developers can accept payments from customers.
Google Checkout hasn’t really gotten the traction that eBay’s (EBAY) Paypal has generated and questions have been raised whether Google was going to remain dedicated to having a Checkout Service. However, it is a perfect service for collecting funds for small disparate groups of independent developers, so it gets another lease on life. Maybe the Chrome Store can make Checkout accounts more ubiquitous.
Google also announced preview and customization features for developers to the Chrome Web Store: