By Philip Elmer-DeWitt
October 23, 2009

Celebrating Microsoft’s big day with a store opening and three new Get-a-Mac ads

In the long running battle between Apple (AAPL) and Microsoft (MSFT), Thursday was a huge win for the boys from Redmond.

Windows 7 launched without a visible hitch and generated more positive reviews than we could count (a Google News search turned up 3,281, but we haven’t read them all.)

Meanwhile, in Scottsdale, Ariz., the opening of the first Microsoft retail store delivered the kind of publicity coup money can’t buy: customers camping out all night and a crowd the next morning estimated at 500.

Which brings us to our videos. The first shows Microsoft doing its best imitation of an Apple Store opening, complete with employees in multi-colored T-shirts hollering, clapping and giving high-fives.

The other three are Apple’s response to all the hoopla: three snarky Get-a-Mac ads trying to turn the event into an opportunity to grab a few more points of market share.

Let’s go to the videotape.

From Scottsdale:

From the Yankees-Angels game and NBC’s Must-See TV:

[Follow Philip Elmer-DeWitt on Twitter @philiped]

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