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Garment district, New York City, 1930.Margaret Bourke-White
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campbell soup, campbell soup company, fortune 500, fortune 500 companies
FORTUNE COLOR MARCH 1941
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Garment district, New York City, 1930.
Margaret Bourke-White
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Fortune’s Greatest Photo Archives

Apr 30, 2007

Fortune invented magazine photojournalism—and we did it with the best, hiring luminaries like Ansel Adams and Walker Evans. In 1930 we sent Margaret Bourke-White to the Soviet Union; the result was the first photo essay. This is a tradition we value. So do others: Images taken for Fortune are in the collections of the Museum of Modern Art and the Metropolitan Museum in New York City. But it is also a tradition we seek to build on—a labor of love that is anything but black and white. The photos featured here represent some of the best examples of that tradition.

This article was originally published in the April 2007 issue of Fortune.

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